The Story Behind Lowenna

I created Lowenna because I love what I do. Getting to know people, understanding what matters to them and helping them feel more confident about their future is what makes my work so rewarding. I want my clients to feel comfortable asking questions, sharing their hopes and knowing they have someone alongside them as life changes.

The name Lowenna is derived from the Cornish word “Lowen”, meaning joy and happiness. That felt right for what I hope to bring to my clients through financial planning: peace of mind and the freedom to enjoy the people, experiences and moments that matter most.

Cornwall has been home to me and my family for over 20 years, so it was important that Lowenna reflected that connection. The “Nearly There Trees”, painted by my talented sister, celebrate Cornwall and that familiar feeling of coming home. To me, they represent family, belonging and the journey towards where you want to be.

The butterfly is a subtle tribute to my dad, who loved butterflies and continues to inspire me every day. It represents growth, change and possibility, values that sit at the heart of my approach to financial planning.

Every client’s journey is different. I start by understanding where you are today and what you would like your future to look like. Together, we can explore your choices and build a plan around your life, supporting you through the decisions and changes along the way.

My hope for Lowenna is simple: to build lasting relationships where you feel known, valued and supported. Helping you make the most of today while planning confidently for tomorrow is why I do what I do.

My approach

I take time to understand you, your family and what you want the future to look like. Together, we’ll build a clear financial plan that can evolve as your life does.

For me, the relationship is every bit as important as the financial planning itself. I want my clients to feel listened to, looked after and confident that they have someone they know and trust alongside them.

I’m also incredibly proud to represent St. James's Place, combining the personal relationship and local presence of Lowenna Financial Planning with the scale, expertise and resources of an established financial services organisation.

Liz Rolland

Lowenna Financial Planning
Discover how our tailored advice can help secure your finances today and deliver on your aspirations for tomorrow.